// tools & projects
Alongside research and advisory work, I build tools to help the people who need it — journalists, regulators, researchers, and anyone trying to understand how platforms actually work.
Together, these tools help diagnose lived experience, audit available evidence, and translate complex platform systems into usable insight.
A Ground Truth interactive data tool
A public, defensible explorer for a six-wave, nationally representative panel survey of US adults on social media and technology (2023–2025) — most of the data behind the Neely Social Media Index, and the reports it links to, now interactive.
// other projects
A Ground Truth field guide to platform data
An interactive guide to platform data — how social media companies collect, store, and expose it, with a live SQL playground and API demos on real platform schemas. Built for journalists, regulators, and researchers.
A large-scale longitudinal and nationally representative survey of US adults on their experiences with social media platforms and social technologies.
A satirical social media tycoon simulation game about incentives, tradeoffs, and unintended consequences in platform design. You build it. Then it escapes you.
